Sunday, October 6, 2019
Case study Coursework Example | Topics and Well Written Essays - 250 words - 2
Case study - Coursework Example Coffee profits are visualized as the only strategy to acquire an outside world to obtain financial resources in realizing the vision of buying a ranch for the monastery. A potential competitive advantage for the Monk Coffee is observable despite the challenges posed by the cloistered monastic environment. Such is founded on the market niche of serving Catholics around the world and to maximize coffee production. The MCCs business model involves the external purchase of organic coffee beans from a broker with an associated premium price for daily fluctuations. Considering the ability of the Mystic Monk Coffees strategy to increase the income earned on an hourly basis tremendously, such a strategy is a money-maker strategy but entirely used for the monastery. The profit formula is an 11% of the revenues. A rich customer value proposition is based on quality when serving the coffee clubs and the wholesalers. The free labour that is not profit oriented and without taxes coupled with roasting coffee in the monastery are reliable resources for creating customer value (Faggioli, 2014). I would recommend that Father Daniel obtains part time help in the operations of the monasterys coffee to maximize the returns. The goals and objectives must be altered to become measurable, timely and precise to define and achieve the long-term direction and vision. The approach to the strategy and the strategy have no problem since they are aligned with the overall mission of the Carmelites. Purchasing a new roaster is highly recommended to increase the
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